TOIGO FOUNDATION GALA NY

CLIENT

Toigo

PROJECT

Toigo Foundation Gala New York

WHAT WE DID

Branded and transformed The Glasshouse into an immersive experience

Designed graphics, including iconic speaker pillar wraps

Developed the event’s visual identity and creative direction

Led 360° event branding across digital, print, and onsite touchpoints

Crafted all marketing communications to amplify the theme and legacy

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“Designing Toigo’s 35th was about more than aesthetics — it was about storytelling. Every element, from the first touchpoint to the final toast, had to reflect the organization’s legacy and vision for the future. It was a full 360 experience — design, development, execution, marketing — all working together to create a moment that matched the magnitude of Toigo’s impact.”

Nancy Sims
President, Toigo Foundation

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MEET
THE CLIENT

Toigo: Redefining What Leadership Looks Like in Finance

Toigo isn’t just shaping careers — they’re reshaping the face and future of finance. With a powerful legacy of developing over 2,000 professionals across every level of the industry, Toigo is building a new kind of leadership: collaborative, bold, and unapologetically forward-thinking.

Their work goes beyond pipelines and programs. Toigo is creating space for underrepresented talent to rise, lead, and reimagine how investing gets done. Excellence isn’t just a goal — it’s their track record.

We’re proud to partner with Toigo as they continue to challenge the status quo and redefine what leadership really means in finance.

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THE
CHALLENGE

Toigo’s 35th anniversary Gala wasn’t just an event — it was a major milestone that deserved to feel like a moment. The challenge? Capturing the depth of 35 years of impact, leadership, and legacy under one roof.

With a theme of "Defining Moments," we were tasked with honoring a storied history — filled with iconic names, faces, and game-changing initiatives — in a way that felt current, elevated, and true to Toigo’s voice.

The venue? The Glasshouse in New York City — one of the city’s premier private event spaces, known for its modern elegance and sweeping views. Beautiful? Absolutely. But a blank slate this iconic also demanded a concept and execution that could live up to the occasion.

WHAT
WE DID

We knew this couldn’t be just another elegant night in New York — it had to feel like Toigo. So we transformed The Glasshouse into more than a venue; we turned it into a story. One that unfolded from the moment guests stepped off the elevator.

To define the space, we wrapped the venue’s signature pillars with striking visuals that honored some of Toigo’s most iconic keynote speakers over the years — from Bill Clinton and Colin Powell to Harry Belafonte, José Andrés, and Leslie Hale. These weren’t just names — they were moments. Each pillar stood as a testament to the voices that have shaped Toigo’s journey and inspired a generation of leaders.

This wasn’t just a crowd — it was a room full of the most influential names in finance today. Heads of major firms, managing directors, and future trailblazers from across the country came together to celebrate 35 years of legacy and leadership.

Every design choice, every visual cue, was built to carry meaning — to ground guests in the gravity of Toigo’s impact, and to set the tone for what’s still to come.
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